June 13, 2017 (8.00am for 9.00am, to 5.00 pm) and June 14, 2017 (8.00am for 9.00am, to 4.30 pm)
Cumberland Lodge, The Great Park, Windsor, Berkshire SL4 2HP (about 20 minutes by car/ taxi from Heathrow Airport; other information at http://www.cumberlandlodge.ac.uk).
FEE AND REGISTRATION
UK £995 +VAT (includes morning/ afternoon refreshments, lunch and all course materials).
The course is non-residential. Dinner and B&B on June 12 and 13 are available if they are prebooked with email@example.com, though payment for these must be made direct to Cumberland Lodge, on arrival.
The course is for corporate managers or prospective licensees who wish to acquaint themselves with forward-looking and statistically-validated metrics that measure and analyse both sides of any organizational relationship, whether external or internal. Systematic measurement and management of relationships reduces risks while enhancing productivity, efficiency, loyalty, and thus sustainable value.
These metrics enable you to measure a specific relationship, or key relationships in an entire business ecosystem – including relationships with investors, regulators, suppliers and joint-venture partners. They can be used to identify the specific aspects which need improving in any individual relationship or set of relationships. They also provide a diagnosis and guidance regarding possible prescriptions for systematically managing improvement in specific relationships, or in an entire business ecosystem.
Please note that the background to this course is set out in The Relational Lens: Understanding, managing and measuring stakeholder relationships (Cambridge University Press, 2017). The book is based on decades of experience in different sectors and geographies. If you haven’t already got a copy of the book, each participant will be sent a free e-copy of the book. THE BOOK IS ESSENTIAL PRE-READING for the course.
Participants who wish to go on to become Licenced Practitioners of Relational Analytics should read the Fact Sheet on that, which can be supplied on request.
By the end of the course, participants will be able to:
- Measure any organisational relationship in terms of its component weaknesses and strengths, so that specific ways for improving the relationship can be determined by the two parties in the relationship (with possible help from the Licencee or from other Consultants, internal or external, as appropriate)
- Determine the best process for collecting the data required
- Be able to enter data entry into an appropriate IT system (including the Relational Analytics Management Platform or RAMP)
- Understand the limitations and advantages of different IT systems for doing the calculations and statistical tests (including RAMP)
- Identify and choose between alternative ways that results can be presented in tables, figures, graphs etc. so as to be able to draw out the key findings
- Understand, explain and apply appropriate principles for interpreting the data.